The Sci Fi Channel is changing their name
clubjade.net 3/16/2009 — …To SyFy . No, seriously! It’s in The New York Times and everything! One big advantage of the name change, the executives say, is that Sci Fi is vague — so generic, in fact, that it could not be trademarked. Syfy, with its unusual ...

Advertising: Sci Fi Channel Has a New Name: Now, It’s Syfy
nytimes.com 3/16/2009 — The new branding is the result of an effort to come up with a name that covered everything that fans expected, and that could be trademarked as well. >

Sci Fi Channel Changes Its Name To A Typo [Syfy Channel]
io9.com 3/18/2009 — The Sci Fi Channel wants to change its image, by misspelling its own name as "Syfy" — apparently the "y" stands for "Yurgh, terrible idea." Also, don't get too comfortable with the old Saturn logo, because that's getting the boot as well. The ...

SyFy versus Sci Fi
booktionary.blogspot.com 5/12/2009 — When I first heard the Sci Fi Channel was changing its name to SyFy I was flabbergasted. How could they?!? I've been watching since it first came on cable with all the old 70s Sci-fi and horror shows like Dark Shadows and The Prisoner. But SyFy really? Over at Tor.com one of the higher ups to ...

BLOG From SCI FI to Syfy
blog.fph.co.uk 3/21/2009 — Blogger Will Salmon discusses the rebranding of the SCI FI Channel, announced earlier this week: Meerkat Vengeance and Moths: The Terror From Beyond I was halfway through writing a nice, happy blog about how much I love Jeff Noon, when ...

SCI FI Becomes Syfy
feeds.b5media.com 3/16/2009 — After sixteen years of delivering unique programming, SCI FI Channel has decided they need a more unique name. As of July 7th, SCI FI Channel will be known as SyFy. Their website scifi.com will roll into syfy.com on the same date and it all coincides with the launch of their new show Warehouse ...

SciFi channel changes name to Syfy
planet-x.com.au 7/8/2009 — SciFi channel has changed their name to Syfy. I saw this first while watching TV and read about it today in this article from Huffington Post . This is an open letter to the channel previously known as SciFi. I sent this letter to them at their “feedback@syfy.com” mail address. Seriously, ...

Sci Fi tested Beyond and SFC along with Syfy
scifiwire.com 3/27/2009 — On a conference call with bloggers to discuss the brand evolution from Sci Fi to Syfy, Sci Fi Channel president Dave Howe revealed two other ideas the network tested during the naming process: SFC and Beyond. Howe said he could reveal those ...

Sci Fi Channel Turns to the Dark Side with More Reality Programming [Sci Fi Channel]
io9.com 9/29/2008 — Last week, we told you that the Sci Fi Channel may be considering a name change to reflect its increasingly non-scifi programming. As if to further confirm its abandonment of the genre that (currently) bears its name, Sci Fi is adding three reality ...

Sci Fi Channel Reboots as Syfy With Eye on Expanding Empire
wired.com 7/7/2009 — What’s in a name? Would sci-fi by any other name blow as many minds? Sci Fi Channel will find out Tuesday when it blasts off on a rebranding voyage, officially changing its name to Syfy. Craig Engler, senior vice president and general manager of ...